INSIGHTS

News, Reflections and Resources for Powering Change

Aug 25 2016 | By David Marino
One of my favorite topics as a communications leader is learning how to be authentic. It seems like a contradiction. How can you force yourself to be more natural? It’s often a challenge, but not impossible. → More
Oct 27 2014 | by Paul Horn, Communication Skills Coach
“The human mind is a wonderful thing—it starts working the moment you are born and it stops as soon as you get up to speak in public.” —Roscoe Drummond → More
Mar 03 2014
If you’re like most non-profit professionals, your focus is on your mission, which is making the world a better place. Computers, databases, websites and other technological innovations are all just tools to get the job done. We sift through news and... → More
Mar 03 2014 | By TSNE
The following resources look at the myriad ways nonprofits can and are communicating with various constituents online. The methods to share information between your non-profit organization and its constituents are expanding thanks to new technologies and new... → More
Mar 03 2014 | By TSNE
To achieve organizational goals, a nonprofit needs to be able to effectively communicate its mission to all of its constituents. A strategic communications plan can help your nonprofit gain greater public support, increase your donor pool, better serve... → More
Feb 13 2014 | By Ross Penkala, Communications Intern TSNE
With the many different Twitter guides on the Internet it may be difficult to find one that works for you or your organization. Here at Third Sector New England, we wanted to provide our staff with an accurate account of what is happening and the language... → More
Feb 13 2014 | By Jay Leslie Idealware
An email list is one of the sharpest arrows in any nonprofit’s quiver. An effective list can maximize your reach, help foster closer relationships with constituents and improve fundraising. But what makes a list effective? → More
Feb 13 2014 | By Ryan Allis and Denise Moorehead
Email marketing has gotten a bad rap because of the dozens of unsolicited emails we all receive daily (hundreds weekly) from spammers. According to a 2003 Michigan State study by Susan Chang and Mariko Morimoto, most people would rather receive junk mail,... → More
Feb 13 2014 | By Arthur Prokosch former Online Services Manager at TSNE
Online surveys have emerged as an efficient way for nonprofits to gather data from their constituents, donors - and even their peers - entirely through the Web. At their core, these systems include tools for defining and customizing survey questions, and... → More
Feb 13 2014
According to Ask.com, a recent study by the Pew Research Center found that more than three-quarters of all Americans expect to find information about a company, government agency or non-profit organization on the Web. That means that the majority of your... → More

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