Insights

What we’re thinking and learning about right now, news that matters to nonprofits, and events and happenings in and around TSNE MissionWorks and the NonProfit Center.

Oct 29 2017 | By David Marino
One of my favorite topics as a communications leader is learning how to be authentic. It seems like a contradiction. How can you force yourself to be more natural? It’s often a challenge, but not impossible. → More
Nov 10 2016 | By Jonathan Spack
To the TSNE Community: Tuesday’s election results were shocking to many Americans, regardless of which candidate they supported. → More
Oct 27 2014 | by Paul Horn, Communication Skills Coach
“The human mind is a wonderful thing—it starts working the moment you are born and it stops as soon as you get up to speak in public.” —Roscoe Drummond → More
Apr 14 2014 | By Arthur Prokosch
Online surveys have emerged as an efficient way for nonprofits to gather data from their constituents, donors - and even their peers - entirely through the Web. At their core, these systems include tools for defining and customizing survey questions, and... → More
Feb 13 2014 | By Dorie Clark
It makes perfect sense: of course you want to get your organization’s good deeds covered by the press. But for many nonprofit organizations, there is often a detour on the road between goals and reality. Resources are limited, and it can often seem like a... → More
Feb 13 2014 | by Daniel F. Bassill, President Tutor/Mentor Connection
Looking for Cross City, Cross State, Collaboration? Websites that aggregate knowledge support the efforts of thousands of others who are looking to apply this type of knowledge in program improvement, problem solving and innovation. This is the role of Tutor/... → More
Feb 13 2014 | By Hyoun Park Aberdeen Group
Hyoun Park, research editor at Aberdeen Group, shares research and advice on ways nonprofit organizations can use videoconferencing to save time and money, especially in these challenging times. → More
Feb 13 2014 | By Rick Schwartz
In his recent e-newsletter, Rick Schwartz, nonprofit communications expert, discussed Rudolf Flesch, the Flesch Kincaid Readability Test and recommendations for writing your nonprofit's materials "in plain English." What follows is an excerpt... → More
Feb 13 2014 | By Kristen Saulnier, Communications Assistant TSNE
In a previous post, we learned the basic steps you need to take to plan for a media advocacy campaign, courtesy of PCN’s Tom Louie at the Be the Media! mini-conference in November 2011 at TSNE's NonProfit Center. Now, let’s look at the next step: message... → More
Feb 13 2014 | By Myrna Greenfield, Principal Good Egg Marketing
In the previous article, marketing professional Myrna Greenfield recommended best practices about making connections on LinkedIn. In this final installment of a multipart series, she discusses several ways to keep in touch with and develop these connections. → More

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